Cinema Advertising integrated w/ traditional media will bring exponential results!!
ADVERTISING’S ROLE IN A THINKING FAST PURCHASE DECISION ENVIRONMENT.
- What to do to ensure that your advertising works
- Ensure you have a compelling value proposition that is different & better than competitors.
- Focus on building both strategic & executional brand memory structures—the more, the better.
- Define your strategic & executional equities & stick with them.
- Consistency is key.
View: http://www.nielsen.com/us/en/insights/news/2015/make-the-most-of-your-brands-20-second-windown.html
Daryl Milliner Media ~ Entertainment Communications, LLC
New & Emerging Media Solutions
Your Marketing & Advertising Partner
412-298-1513 /F: 866-521-1581
daryl@entcommedia.com
www.entcommedia.com
www.mediaworldinternational.com
No comments:
Post a Comment